It seems amazing to think that only a decade ago , most of us were relatively infrequent users of the internet. Sure we might have had an email address and we may have search for things every so often, but compared to today, the majority of people were low internet users. Now days, we are just about all medium to heavy users, with several email address and accounts with multiple other sites. Now days , most of us belong to at least one social networking site. These social networking sites have become increasingly important in both our personal and business lives. Social networking is one of the best ways of creating and sustaining business connections, with many companies conducting most or even all their marketing on these sites. If you need a social media marketing strategy, then you need to talk to the experts.
In the past five to ten years, theses sites have become incredibly popular. Facebook alone has over 800 million, making it the single largest conglomeration of people on the planet. Over a tenth of the planet has a Facebook account and used correctly as a marketing tool , Facebook is almost unparalled.
The reason Facebook is so fantastic as a marketing tool, aside from the enormous potential audience, is the low cost. Compared to traditional forms of marketing, Facebook offers an incredibly low price point with an almost unlimited reach. A one page advertisement in a magazine can set you back thousands or even tens of thousands of dollars and may only reach a few thousand people, while a Facebook page can cost nothing and may generate tens or hundreds of thousands of views.